Strategic consulting is no longer very popular in the current context where the exit of the crisis is still uncertain. Indeed, most companies are going trough deep changes in their business model and have trouble setting up plans in the long run. They begin to have doubts about their long term projections and about economic mirages such as M&As offered by consulting firms in strategy.
On the contrary, Business Development consulting seems to take advantage of this situation because it meets the demands of the general management of both SMEs and big companies. [...]
